Bouncebeam Legal Documentation
Effective Date: February 25, 2025
Company: Bouncebeam Ltd (Company No. 15714718)
Registered Office: 20 Wenlock Road, London, N1 7GU, United Kingdom
Last Updated: September 24, 2025
Document Version: v1.1 (supersedes v1.0 dated February 25, 2025)
This Legal Documentation forms a binding agreement (the “Agreement”) between Bouncebeam Ltd (“Bouncebeam”, “we”, “our”, or “us”) and the Customer acting in the course of business (“Client”). The Services are offered business-to-business only and are not intended for consumers. By accessing or using the Services, Client confirms it is not acting as a consumer and has authority to bind the entity it represents.
This Agreement consists of:
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Section 1 (Master Services Agreement, including Schedules A–C)
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Section 2 (Privacy Policy)
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Section 3 (Cookie Policy)
If any consumer protection laws nevertheless apply mandatorily, conflicting terms are modified only to the minimum extent required; the remainder continues in effect.
1) Master Services Agreement
1.1 Definitions
“Account” means Client’s account within the Platform.
“AUP” means the Acceptable Use Policy in Schedule B.
“Business Day” means a day other than a Saturday, Sunday or public holiday in England.
“Client Content” means content, data, materials and instructions supplied by or on behalf of Client.
“Credits” means service credits described in Schedule A.
“Deliverables” means content and assets output for Client by the Services (excluding the Platform and Bouncebeam’s Pre-Existing Materials).
“Documentation” means the then-current product and policy documentation we publish.
“Fees” means the fees payable for the Services as set out in an Order Form or online checkout.
“Laws” means all applicable laws, regulations, and codes (including search-engine policies where relevant).
“Order Form” means an ordering document, online checkout or insertion order referencing this Agreement.
“Personal Data” has the meaning in UK GDPR.
“Platform” means Bouncebeam’s software, systems, templates, models, infrastructure and documentation.
“Pre-Existing Materials” means any materials, know-how, code or tools owned or developed by Bouncebeam independently of the Services.
“SLOs” means Service Level Objectives in Schedule A.
“Subprocessor” means a third party engaged by Bouncebeam to process Personal Data.
“Taxes” means all sales, use, VAT, GST or similar taxes.
1.2 Services (What We Do—and Don’t)
Bouncebeam operates a programmatic publishing system that creates and maintains policy-compliant pages on Bouncebeam-owned hubs and related assets, measured by outcomes such as discovery, indexation, freshness, and coverage. Bouncebeam:
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does not sell PageRank,
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does not deploy synthetic traffic or automated user simulation, and
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does not promise search rankings, traffic volumes or revenue outcomes.
Any paid placements (if used) are disclosed and labelled, and use rel="sponsored" and/or rel="nofollow" as appropriate. Certain features rely on third-party platforms (e.g., search engines, analytics) that have their own terms; Bouncebeam is not responsible for third-party changes, limits or outages.
1.3 Client Obligations
Client shall: (a) provide accurate Account information; (b) keep credentials confidential; (c) use the Services in compliance with Laws, the AUP and third-party terms; (d) provide timely inputs and approvals; and (e) not request Bouncebeam to act contrary to the AUP or search-engine policies.
1.4 Fees, Billing, Renewal and Refunds
Billing & Auto-Renewal. Fees are payable in advance per the monthly or annual term shown in the Order Form and auto-renew for successive terms unless cancelled.
Cancellation. Client may cancel at any time via the Account or by email to billing@bouncebeam.co; cancellation takes effect at the end of the then-current term.
Proration & Refunds. Unless stated otherwise in an Order Form, partial-term amounts are not refunded. First-time subscriptions may request a refund within 30 days of initial purchase (once per Client). Approved refunds are processed within 14 Business Days.
Price Changes. We may change prices effective on renewal with 30 days’ prior notice.
Taxes & Late Payment. Fees are exclusive of Taxes (Client is responsible for VAT and similar taxes). Overdue amounts may accrue interest at the statutory rate under the Late Payment of Commercial Debts legislation plus reasonable collection costs.
Payment Processing. Payments are handled by accredited third-party processors.
1.5 Intellectual Property; Deliverables; Portfolio Use
Ownership. Bouncebeam owns the Platform and Pre-Existing Materials. Client owns Client Content.
License to Deliverables. Upon full payment, Bouncebeam grants Client a perpetual, worldwide, non-exclusive, royalty-free licence to use, reproduce, display and modify the Deliverables for Client’s business.
Feedback. Bouncebeam may use suggestions or feedback without restriction.
Portfolio Use. Unless Client opts out by email, Bouncebeam may use Client’s name/logo and non-confidential results in marketing materials. No disclosure of Confidential Information.
1.6 Acceptable Use; Experiments & Telemetry
AUP. Client must comply with Schedule B (AUP), including prohibitions on paid dofollow links, anchor-text manipulation, synthetic traffic/user simulation, doorway/bridge pages, and other policy-violating tactics.
Experiments & Measurement. Client authorises Bouncebeam to run limited, within-hub experiments (e.g., template/content variants with change IDs and holdouts) and to collect privacy-safe telemetry (e.g., read-complete, CTA events) to improve outcomes. Regulated workloads may request an opt-out.
1.7 Service Level Objectives (SLOs) & Credits
Bouncebeam will use commercially reasonable efforts to meet the SLOs in Schedule A. SLOs are targets, not guarantees. If an SLO miss occurs for reasons under Bouncebeam’s control, Client’s sole remedy is the Credit stated in Schedule A.
1.8 Confidentiality
Each party will protect the other’s Confidential Information with at least reasonable care, use it only to perform this Agreement, and not disclose it except to personnel and subprocessors under obligations no less protective. Exclusions apply for information that is public, independently developed, or lawfully received from a third party. Required legal disclosures are permitted with notice where lawful.
1.9 Data Protection; DPA; Security
Roles. For Client Personal Data, Client is Controller and Bouncebeam is Processor unless Bouncebeam determines purposes/means (in which case Bouncebeam is an independent Controller for that processing).
DPA. The Data Processing Addendum (Schedule C) is incorporated by reference and governs Personal Data processing, security measures, breach notifications, data subject request handling, retention, subprocessors and international transfers (UK IDTA/SCCs where applicable).
Subprocessors. We maintain a list at bouncebeam.co/subprocessors and will provide 10 days’ notice of changes; Client may object on reasonable grounds.
Security. Bouncebeam maintains appropriate technical and organisational measures, including encryption in transit and at rest, role-based access/least privilege, audit logging, secret-manager-based key storage, and scheduled key rotation. We notify Client without undue delay after confirming a Personal-Data breach impacting Client.
1.10 Warranties; Disclaimer
Each party warrants it has validly entered into this Agreement. The Services are provided “as is” and “as available.” We disclaim all other warranties, including merchantability, fitness for a particular purpose, non-infringement, and any warranties arising from course of dealing or usage of trade. We do not guarantee search rankings, traffic or revenue outcomes.
1.11 Indemnities
Bouncebeam Indemnity. Bouncebeam will defend and indemnify Client against third-party claims alleging that the Platform (as provided) infringes a UK intellectual property right, and pay resulting damages/settlements and reasonable legal fees, provided Client promptly notifies us, allows us control of the defence, and cooperates. We may (at our option) procure rights, modify to avoid infringement, or terminate affected features with a pro-rata refund of unused prepaid Fees.
Client Indemnity. Client will defend and indemnify Bouncebeam against claims arising from Client Content, Client’s breach of Laws or the AUP, or instructions provided by Client.
Exclusions. The Bouncebeam indemnity does not apply to claims arising from Client Content, combinations not provided by Bouncebeam, or modifications not made by Bouncebeam.
1.12 Liability
Neither party is liable for indirect, incidental, special, consequential, or punitive damages, or loss of profits, revenue, goodwill or data, even if advised of the possibility. Each party’s aggregate liability in any 12-month period is capped at the Fees paid by Client to Bouncebeam in that period. Carve-outs: liability for death or personal injury, fraud, wilful misconduct, misuse of the other party’s IP, or other liability that cannot be excluded by law. SLO Credits are the sole and exclusive remedy for SLO shortfalls.
1.13 Changes to the Agreement or Services
We may update this Agreement or the Services. Material changes take effect 30 days after notice to the Account email or an in-product banner. If a change materially and adversely affects Client, Client may terminate before it takes effect and receive a pro-rata Credit for unused prepaid Fees. Non-material changes may take effect immediately.
1.14 Term, Suspension & Termination; Data Return/Deletion; Survival
Term. This Agreement starts on the Effective Date and continues until terminated.
Suspension. We may suspend the Services for non-payment, security risk, or AUP violations.
Termination for Cause. Either party may terminate for material breach after 14 days’ written notice and failure to cure, or immediately for unlawful use or AUP breach.
Termination for Convenience. Client may terminate at the end of its current term; Bouncebeam may terminate with 30 days’ notice and will refund unused prepaid Fees pro-rata.
Data Return/Deletion. Within 30 days after termination, upon request we will export Client Content/Deliverables, then delete Client Personal Data per the DPA.
Survival. Sections 1.5, 1.6, 1.7, 1.8, 1.9, 1.11–1.17 and Schedules A–C survive termination.
1.15 Publicity
Unless Client opts out by email, Bouncebeam may display Client’s name and logo on websites and proposals and reference non-confidential results. No disclosure of Confidential Information.
1.16 Notices; Assignment; Order of Precedence
Notices. Notices may be sent by email to legal@bouncebeam.co (and to privacy@bouncebeam.co for privacy matters) and to Client’s admin email; they are deemed received on the next Business Day.
Assignment. Neither party may assign without the other’s consent, except to an Affiliate or in connection with a change of control, provided the assignee assumes this Agreement.
Order of Precedence. If documents conflict, the order is: Order Form > this Agreement > DPA (Schedule C) > AUP (Schedule B) > SLOs (Schedule A) > Documentation.
1.17 Compliance; Accessibility; Age Limits; Force Majeure; Entire Agreement; Governing Law
Compliance. Each party will comply with applicable sanctions/export, anti-bribery/anti-corruption and modern slavery laws.
Accessibility. Bouncebeam aims for reasonable conformance with WCAG 2.1 AA on Bouncebeam-owned hubs.
Age Limits. The Services are not directed to children under 16.
Force Majeure. Neither party is liable for delay or failure due to events beyond reasonable control (including acts of God, war, terrorism, labour disputes, internet/telecom failures, or government orders).
Entire Agreement; Severability; No Waiver. This Agreement is the parties’ entire agreement and supersedes prior agreements on its subject. If any provision is invalid, the remainder remains in force. Failure to enforce is not a waiver.
Governing Law & Jurisdiction. This Agreement is governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction; each party consents to personal jurisdiction and venue there.
For inquiries regarding this Agreement, to exercise your legal rights, or to obtain further information about our practices, please contact:
General: yigittabel@bouncebeam.co
Phone: +44 07514783283
Mail: Bouncebeam Ltd, 20 Wenlock Road, London, N1 7GU, United Kingdom
Schedule A — Service Level Objectives (SLOs) & Credits (Non-SLA)
Scope. Applies to pages on established Bouncebeam hubs where prerequisites (crawlability, robots, sitemaps, internal linking) are under Bouncebeam’s control.
Targets (per calendar quarter unless stated):
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Discovery: ≥ 80% of newly published eligible pages discovered by major search engines within 72 hours.
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Indexation: ≥ 60% of eligible pages indexed within 14 days of publication.
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Freshness: Median time from change to re-crawl ≤ 7 days (rolling).
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Coverage Growth: Net +25% QoQ increase in eligible pages in scope (adjusted for retirements).
Measurement. Using privacy-safe telemetry, search-console data, sitemaps and log-level signals. Out-of-scope: third-party outages, force majeure, Client instructions or changes, policy changes by search engines, and any dependency not controlled by Bouncebeam.
Credits (sole remedy). If an SLO is missed by >10% for reasons under Bouncebeam’s control:
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Single SLO miss: 5% of the monthly Fee as a service credit;
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Two SLO misses in the same quarter: 10%;
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Three or more SLO misses in the same quarter: 15%.
Credits are capped at 25% of Fees for the affected quarter and applied to the next invoice (or, if none, refunded). Client must request Credits within 30 days of the end of the measurement period.
Schedule B — Acceptable Use Policy (AUP)
Client must not, and must not direct Bouncebeam to:
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Search-manipulative practices: buy or place paid dofollow links; engage in anchor-text manipulation; create doorway/bridge or near-duplicate pages intended solely to influence rankings.
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Synthetic traffic: generate or request synthetic sessions, automated user simulation, bot traffic or similar.
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Policy violations: breach robots.txt or platform ToS; bypass rate limits; interfere with crawl budgets; deploy cloaking or hidden text.
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Illegal or harmful content: upload or instruct publication of unlawful, infringing, deceptive, defamatory, hateful, or privacy-invasive content.
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Security misuse: probe, scan, or test the vulnerability of the Platform without written permission; upload malware or exploit code.
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Data misuse: submit Personal Data without lawful basis; instruct processing contrary to the DPA.
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Abuse of Services: resell or provide the Services to third parties without permission; use the Services to compete by copying Bouncebeam’s Platform or models.
Enforcement. We may suspend or terminate access for AUP breaches and will act to mitigate risk to the Platform and third parties.
Schedule C — Data Processing Addendum (DPA)
1. Scope and Roles. For processing of Personal Data in connection with the Services, Client is Controller and Bouncebeam is Processor (except where Bouncebeam acts as independent Controller as stated in the MSA).
2. Processing Details.
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Subject Matter: Provision of the Services.
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Duration: Term of the Agreement plus deletion period.
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Nature & Purpose: Hosting, structuring, analysing, generating and measuring content and telemetry to provide and improve the Services.
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Types of Personal Data: Contact details, account identifiers, usage and telemetry data, limited content metadata; special categories only if provided by Client with lawful basis and explicit instructions.
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Data Subjects: Client personnel, end users interacting with Bouncebeam-owned hubs.
3. Client Instructions. Bouncebeam will process Personal Data only on documented instructions from Client, including transfers, unless required by law.
4. Confidentiality. Bouncebeam ensures personnel with access to Personal Data are bound by confidentiality obligations.
5. Security Measures. Bouncebeam implements appropriate TOMs, including (a) encryption in transit and at rest; (b) access controls with least privilege; (c) audit logging; (d) secret-manager storage and key rotation; (e) vulnerability management and periodic testing.
6. Subprocessors. Bouncebeam may use Subprocessors subject to written agreements imposing data-protection obligations no less protective than this DPA. A current list is available at bouncebeam.co/subprocessors. Bouncebeam will provide 10 days’ prior notice of changes; Client may object on reasonable grounds. If unresolved, the parties will discuss in good faith; Bouncebeam may provide alternatives or allow termination for the affected processing with a pro-rata refund.
7. International Transfers. Where Bouncebeam or a Subprocessor is located outside the UK, transfers are made under the UK IDTA or appropriate SCCs (as amended for the UK). Bouncebeam will implement supplementary measures where necessary.
8. Data Subject Rights. Taking into account the nature of processing, Bouncebeam will assist Client by appropriate technical and organisational measures to respond to DSRs (access, rectification, erasure, restriction, portability, objection). Bouncebeam will promptly forward any DSR received directly to Client.
9. Breach Notification. Bouncebeam will notify Client without undue delay after becoming aware of a Personal-Data breach, provide available information, and cooperate with Client on remediation and notifications.
10. Audits. On reasonable written notice, and no more than annually, Client may audit Bouncebeam’s compliance through (a) review of relevant documentation and third-party reports (e.g., penetration test summaries), and (b) Q&A. On-site audits are subject to reasonable limits to protect security and confidentiality.
11. Return & Deletion. Upon termination or on request, Bouncebeam will return Client Personal Data (in a commonly used format) and then delete it within 90 days, unless longer retention is required by law.
12. Liability. Each party’s liability under this DPA is governed by the limitations in the MSA, subject to non-excludable legal obligations.
13. Contacts. privacy@bouncebeam.co (privacy) and dpo@bouncebeam.co (if appointed).
2) Privacy Policy
2.1 Overview
Bouncebeam collects and processes Personal Data to provide and improve the Services, operate Accounts, and communicate with Clients, in accordance with the UK GDPR and Data Protection Act 2018.
2.2 Controller/Processor
For most Account, billing and marketing data, Bouncebeam is a Controller. For Client Content-related Personal Data processed within the Services, Bouncebeam is typically a Processor (see Schedule C).
2.3 What We Collect
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Account & Billing: names, business contact details, authentication, billing details;
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Usage & Telemetry: device, events (e.g., read-complete, CTA), diagnostics;
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Support & Communications: tickets, emails, chat transcripts.
2.4 Purposes & Legal Bases
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Service Delivery & Security (Art. 6(1)(b)/(f));
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Analytics & Improvement (legitimate interests, Art. 6(1)(f));
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Marketing (consent or soft opt-in per PECR; unsubscribe anytime);
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Legal Compliance (Art. 6(1)(c)).
2.5 Sharing & Transfers
We do not sell or rent Personal Data. We share with Subprocessors under contract and transfer internationally subject to IDTA/SCCs and appropriate safeguards.
2.6 Retention
We retain Personal Data only as long as necessary for the purposes collected or as required by law, then delete or anonymise.
2.7 Rights
Individuals may access, rectify, erase, restrict, object and port their Personal Data. Requests: privacy@bouncebeam.co. We respond within statutory deadlines.
2.8 Security & Incidents
We use encryption, access controls, logging and secret-manager storage with key rotation. We assess vendors and monitor for abuse. We notify of qualifying breaches without undue delay.
2.9 Contacts & Complaints
Questions to privacy@bouncebeam.co. Individuals in the UK may also complain to the ICO.
3) Cookie Policy
3.1 Use of Cookies
We use cookies and similar technologies to operate the site (essential), measure performance (analytics) and personalise content/ads (where applicable).
3.2 Consent Management
Non-essential cookies are set only after consent via our on-site Consent Management Platform. You can withdraw or change your preferences at any time.
3.3 Cookie Categories
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Essential: security, load balancing, session management;
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Analytics: usage measurement to improve features;
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Advertising: measure effectiveness and personalise (if used).
3.4 Cookie Table
A current list of cookies (name, provider, purpose, duration) is available via the consent banner’s “Details” link and at bouncebeam.co/cookies.
3.5 Updates
We may update this Cookie Policy; material changes will be highlighted via banner or notice.
© 2025 Bouncebeam Ltd. All rights reserved.
Registered in England & Wales (No. 15714718).
Registered Office: 20 Wenlock Road, London, N1 7GU, United Kingdom.